SOREC participated in the second edition of Digital Horse Day 2025, a flagship event organized as part of the El Jadida Horse Show.
During this meeting dedicated to digital innovation in the equine industry, Ms. Malak Benamar, Director of the National Stud Farms, spoke at a round table discussion entitled: “Artificial Intelligence for Horse Welfare: Use Casestudies and Outlook.” Alongside national and international experts, she shared SOREC’s vision and initiatives for integrating new technologies to ensure a sustainable and horse-friendly equine industry.
This participation reflects SOREC’s desire to combine innovation and tradition, placing animal welfare at the heart of its actions and consolidating its position as a major player in the modernization of the equine sector in Morocco and internationally.